(I) Julie Burstein: 4 lessons in creativity
In this talk, Burstein identifies four lessons that creative people should embrace:
- Pay attention to the world around you, and be open to experiences that might change you.
. - Realize that the best work often comes out of the life experiences that are most difficult.
. - Get comfortable with the fact that pushing up against a limitation can actually help you find your voice.
. - Don’t be afraid to explore loss — be it rejection, heartbreak or death — because making beauty out of these things is so powerful.
(II) Elizabeth Gilbert: Your elusive creative genius
Gilbert reframes how we think about creativity—that rather than there being “geniuses” among us, that all of us have a bit of genius within us.
(III) David
Kelley: How to build your creative confidence
He
shares why he believes it is problematic to think of society as split into the
creatives and the technical-minded. Here, he shares how people who think of
themselves as the latter can build up their creative muscles, as we all have
them — whether we know it or not.
(IV) Isaac Mizrahi
on fashion and creativity
Mizrahi shares how his creative process heeds him to pay attention to
tarot card readers and to the unique coloration of film, as well as to hop out
of cabs and follow people who strike him as interesting on the streets of New
York City
(V) Amy Tan: Where
does creativity hide
Amy Tan became
a writer because she found herself fascinated with one question: why do things
happen the way they happen? In this talk from TED2008, Tan shares why it is so
appealing to be the creator of her own universes — the one responsible for
pulling strings and creating meaning.
(VI) Steven
Johnson: Where good ideas come from
When people
tell the story of an invention, they usually describe a “eureka” moment. But
author Steven Johnson wonders if that might be a fallacy. In this talk from TEDGlobal
2010, Johnson looks at how breakthroughs are slow to build and usually happen
in dialogue with other thinkers of the time.
(VII) Janet
Echelman: Taking imagination seriously
Artist Janet
Echelman is known for creating enormous, undulating sculptures out of fishnets.
So how did she come up with this unconventional form? In this talk from
TED2011, Echelman explains that she found her voice when her paints went
missing on a trip to a fishing village in India, and she was forced to work in
a new medium.
(VIII) Kirby
Ferguson: Embrace the remix
In
this talk from TEDGlobal 2012, Kirby Ferguson unleashes a bold idea: that maybe
creative types shouldn’t be so concerned with originality. As Ferguson sees it,
creativity is all about copying, transforming and remixing things that already
exist. In Ferguson’s eye, everything is a remix.
(IX) Malcolm McLaren:
Authentic creativity vs. karaoke culture
The manager of
the Sex Pistols, Malcolm McLaren helped shape the counterculture of the late
‘70s and ‘80s. In his final speech before passing away in 2010, McLaren shares
his fears about what he calls “karaoke culture,” where success is about mimicry
rather than emotional honesty. Because as McLaren sees it, no one should be
shielded from the messy, difficult struggle of creating something new.
(X) Tim
Brown: Tales of creativity and play
What
is the difference between being a designer and just playing around? Not as much
as most people think, says Tim Brown, the CEO of IDEO. At Serious Play 2008,
Brown shares how building a successful firm was as easy as giving employees a
place to experiment without fear of being judged — just like kids do on a daily
basis.





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